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Services marketing concepts, strategies & cases K. Douglas Hoffman, John E. G. Bateson by
  • Hoffman, K. Douglas
  • Bateson, John E. G
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH Thomson /South-Western 2006
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (1)Call number: HD9980.5. H645 2006.

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Managing services marketing text and readings John E.G. Bateson, K. Douglas Hoffman. by
  • Bateson, John E. G
  • Hoffman, K. Douglas
Edition: 4th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio Thomson 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (1)Call number: HD9980.5 1999.

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