Marketing planning for services (Record no. 98881)

MARC details
000 -LEADER
fixed length control field 00537nam a2200181 4500
001 - CONTROL NUMBER
control field 0000002206
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231118s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750630221
040 ## - CATALOGING SOURCE
Original cataloging agency PJB
040 ## - CATALOGING SOURCE
Original cataloging agency Politeknik Johor Bahru
090 0# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.13.
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) M335 1996
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name McDonald, Malcolm
245 00 - TITLE STATEMENT
Title Marketing planning for services
Statement of responsibility, etc. Malcolm Mcdonald, Adrian Payne.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Butterworth - Heinemann
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent x, 364p.
Other physical details ill.
Dimensions 23cm.
500 00 - GENERAL NOTE
General note includes index :p.361 - 364
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name Payne, Adrian
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 29/01/2007   HF5415.13. M335 1996 0000001404 18/11/2023 18/11/2023 Open Shelf