Designing brand identity (Record no. 136546)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00754nam a2200217 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000014761 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231118s9999 xx 000 0 und d |
| 020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118099209 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Politeknik Ibrahim Sultan |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HD69.B7 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | W44 2013 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wheeler, Alina |
| 245 10 - TITLE STATEMENT | |
| Title | Designing brand identity |
| Remainder of title | an esssential guide for the wholebranding team |
| Statement of responsibility, etc. | by Alina Wheeler |
| 250 00 - EDITION STATEMENT | |
| Edition statement | fourth edition |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken, New Jersey |
| Name of publisher, distributor, etc. | John Wiley & sons |
| Date of publication, distribution, etc. | c2013 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | x, 326p |
| Other physical details | ill. (some col.), |
| Dimensions | 29cm |
| 504 0# - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references(p.314 - 315) and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| General subdivision | Brand name products |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding ( marketing) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brands name products |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Trademarks |
| General subdivision | design |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN | PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN | 12/09/2015 | Perdana Market Ways | 148.34 | HD69.B7 W44 2013 | 0000040907 | 18/11/2023 | 148.34 | 18/11/2023 | Open Shelf |