Consumer behavior (Record no. 111340)

MARC details
000 -LEADER
fixed length control field 00564nam a2200181 4500
001 - CONTROL NUMBER
control field 0000006359
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231118s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0133593169
040 ## - CATALOGING SOURCE
Original cataloging agency Politeknik Johor Bahru
090 0# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.32 .
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) E273 1997
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name East, Robert
Titles and words associated with a name 1940-
245 00 - TITLE STATEMENT
Title Consumer behavior
Remainder of title Advances and applications in marketing
Statement of responsibility, etc. Robert East.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 356p.
Other physical details ill.
Dimensions 23cm.
500 00 - GENERAL NOTE
General note Includes index: p.341-356
504 0# - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Bibliography: p.314-340
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 12/12/2008   HF5415.32 . E273 1997 0000001383 18/11/2023 18/11/2023 Open Shelf