000 | 00667nam a2200193 4500 | ||
---|---|---|---|
001 | 0000015085 | ||
008 | 231118s9999 xx 000 0 und d | ||
020 | _a9781118027066 | ||
040 | _aPJB | ||
090 | 0 | 0 | _aTS195.4 2012 |
100 | 1 | 0 | _aKlimchuk, Marianne Rosner. |
245 | 1 | 0 |
_aPackaging design _bsuccessful product branding from concept to shelf _cMarianne Rosner Klimchuk and Sandra A. Krasovec. |
250 | _aSecond edition | ||
260 |
_aHoboken, NJ _bJohn Wiley & Sons _c2012 |
||
300 |
_aviii, 246p. _bcol. ill. _c26cm. |
||
504 | _aIncludes bibliographical references (pages 233-236) and index | ||
650 | 0 |
_aPackaging _xDesign |
|
700 | 1 | _aKrasovec, Sandra A. | |
999 |
_c137518 _d137518 |