000 00763nam a2200241 4500
001 0000002619
008 231118s9999 xx 000 0 und d
020 0 0 _a0750640170
040 _aPJB
090 0 0 _aHF5415.5.
_bR44 1995
100 0 0 _aPayne, Adrian
245 0 0 _aRelationship marketing for competitive advantage
_bwinning and keeping customers
_cAndrian Payne, Martin Christopher Moira Clerk And Helen Peck
260 0 0 _aOxford
_bButterworth-Heinemann
_c1995
300 0 0 _ax,304p.
_bill.
_c24cm.
500 0 0 _aIncludes index
650 0 0 _aConsumer satisfaction
650 0 0 _aCustomer relations
650 0 0 _aCustomer services
650 0 0 _aRelationship marketing
700 0 0 _aChristopher, Martin
700 0 0 _aClark, Moira
700 0 0 _aPack, Helen
999 _c100120
_d100120