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Marketing connecting with customers Gilbert D. Harrell, Gary L. Frazier by
  • Harrell, Gilbert D
  • Frazier, Gary L
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, New Jersey Prentice-Hall 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (1)Call number: HF5415.13.H356 HAR 1999.

Relationship marketing for competitive advantage winning and keeping customers Andrian Payne, Martin Christopher Moira Clerk And Helen Peck by
  • Payne, Adrian
  • Christopher, Martin
  • Clark, Moira
  • Pack, Helen
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford Butterworth-Heinemann 1995
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (2)Call number: HF5415.5. R44 1995, ...

Total quality essentials using quality tools and systems to improve amd manage your business Sarv Singh Soin by
  • Soin, Sarv Singh
Edition: 2nd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill 1998
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (3)Call number: HD62.15. S633 1998, ...

Keeping customers for life Richard F. Gerson by
  • Gerson, Richard F
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 1992
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (1)Call number: HF5415.5 1992.

Smart business solution for direct marketing and customer management how to harness the power of technology to put your small business in the black Doug Gantenbein. by
  • Gantenbein, Doug
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Redmond, Washington Microsoft Press 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (1)Call number: HD2341. G26 1999.

Customer behavior consumer behavior & beyond Jagdish N. Sheth, Banwari Mittal, Bruce Newman. by
  • Sheth, Jagdish N
  • Mittal, Banwari
  • Newman, Bruce I
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth, TX Dryden Press 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN (1)Call number: HF5415.32 1999.

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