Schilling, Melissa A. <br/><br/>
Strategic management of technological innovation 
Melissa A. Schilling 
 - fourth edition 
 - New York  Mc Graw-Hill/Irwin  2013 
 - xvi, 314p  ill  23cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780078029233 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New product--management<br/>Strategic planning<br/>Technological innovations--management