Mcdonnell, Ian <br/><br/>
Event sponsorship 
Ian Mcdonnell, Malcolm Moir 
 - London , New York  Routledge/Taylor & Francis Group  2014 
 - xiii, 143 pages  illustrations  25 cm 
<br/><br/> includes index p.139 - 143 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9780415533881 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate sponsorship--Case studies<br/>Special events--Management--Case studies