TY  - BOOK
AU  - Kotler,Philip R.
AU  - Bowen,John
AU  - Makens,James C
TI  - Marketing for hospitality and tourism
SN  - 9780132784023
PY  - 2014///
CY  - Harlow, Essex
PB  - Pearson education
KW  - Hospitality industry
KW  - Marketing
KW  - Tourism
N1  - includes index p.613 - 629
ER  -