Cocoran, Ian <br/><br/>
The art of digital branding 
Ian Cocoran 
 - New York  allworth Press  2007 
 - xv, 255p.  ill.  24cm. 
<br/><br/> includes index : p.251 - 255 
<br/><br/><label>ISBN: </label>9781581154887 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name--product<br/>Electric commerce<br/>Internet marketing<br/>Web sites--design