Fisher, Jeff <br/><br/>
Identity crisis!  50 readesigns that transformed stale identities into successful brands 
by Jeff Fisher 
 - Cincinnati; Ohio  How Books  2007 
 - 216p.  ill.  25cm. 
<br/><br/> includes index :p.214 - 216Trademarks 
<br/><br/><label>ISBN: </label>9781581809398 
<br/><br/><label>Subjects--Topical Terms: </label><br/>corporate image--design<br/>Logos ( symbols)--design<br/>Trademarks--Design