TY  - BOOK
AU  - Winkler, Agnieszka
TI  - Warp-speed branding: The impact of technology on marketing
SN  - 0471295558
PY  - 1999///
CY  - New york
PB  - John Wiley & Sons, Inc.
KW  - Brand name products-
KW  - Marketing-
KW  - Management
KW  - High Technology-
KW  - Marketing
KW  - Technological Innovations
N1  - Includes Index
ER  -