TY  - BOOK
AU  - Gold, John Robert.
AU  - Ward, Stephen V.
TI  - Place promotion: the use of publicity and marketing to sell towns and regions
SN  - 0471948349
PY  - 1994///
CY  - Chichester [England], New York
PB  - Wiley
KW  - Community development
KW  - Industrial promotion
KW  - Place marketing
KW  - Publicity
N1  - includes index :p.265 - 268; references :p.261 - 263
ER  -