Place promotion  the use of publicity and marketing to sell towns and regions 
edited by John R. Gold, Stephen V. Ward. 
 - Chichester [England] ;  New York  Wiley  c1994. 
 - x, 268 p.  ill.  26 cm. 
<br/><br/> includes index :p.265 - 268 
<br/><br/>references :p.261 - 263 
<br/><br/><label>ISBN: </label>0471948349 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Community development.<br/>Industrial promotion.<br/>Place marketing.<br/>Publicity.