Sterne, Jim  1955- <br/><br/>
What makes people click advertising on the web 
Jim Sterne 
 - Indianapolis, IN  Que  c1997. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0789712350 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet advertising.<br/>Internet marketing.<br/>World Wide Web.