The practice of public relations 
edited by Sam Black 
 - 4th ed. 
 - Oxford ;  Boston  Butterworth-Heinemann  1995. 
 - xxv, 186 p.  ill.  24 cm. 
<br/><br/> Include index.:p.181-186 
<br/><br/>I 
<br/><br/><label>ISBN: </label>0750623187 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Great Britain