Neal, Cathy <br/><br/>
Consumer Behaviour  implications for marketing strategy 
Cathy Neal 
 - 2nd. ed. 
 - Sydney  The McGraw-Hill co.  1999 
 - xiv,v p.;  ill.  24cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0074705903 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer bahavior New Zealand  ase studies. <br/>Consumer bahavior--Australia--Case studies.<br/>Consumer behavior--Australia.<br/>Consumer behavior--New Zealand.<br/>Market survey--Australia.<br/>Market surveys--Australia--Case studies.<br/>Market surveys--New Zealand--Case studies.<br/>Market surveys--New Zealand.