Brierty, Edward G. <br/><br/>
Business marketing 
Edward G. Brierty, Robert W. Eckles, Robert R. Reeder 
 - Upper Saddle River, New Jersey  Prentice-Hall  1998 
 - xx, 683 p.  ill.  25cm 
<br/><br/> includes index. 
<br/><br/><label>ISBN: </label>0137696213 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing