Essentials of marketing (Record no. 98638)

MARC details
000 -LEADER
fixed length control field 00590nam a2200217 4500
001 - CONTROL NUMBER
control field 0000002125
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231118s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273630210
040 ## - CATALOGING SOURCE
Original cataloging agency PJB
040 ## - CATALOGING SOURCE
Original cataloging agency Politeknik Johor Bahru
090 0# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .B485 2001
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415 .
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) B485 1998
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Blythe, Jim.
245 00 - TITLE STATEMENT
Title Essentials of marketing
Statement of responsibility, etc. Jim Blythe
250 00 - EDITION STATEMENT
Edition statement 2nd. ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 1998
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 287 p.
Other physical details ill.
Dimensions 25 cm.
500 00 - GENERAL NOTE
General note includes index :p.249 - 257
504 0# - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note references :p.248
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 24/01/2007   HF5415 . B485 1998 0000023305 18/11/2023 18/11/2023 Open Shelf
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 29/01/2007   HF5415 . B485 1998 0000023304 18/11/2023 18/11/2023 Open Shelf
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 18/07/2008   HF5415 . B485 1998 0000023307 18/11/2023 18/11/2023 Open Shelf
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 07/04/2009   HF5415 . B485 1998 0000023306 18/11/2023 18/11/2023 Open Shelf