Marketing essentials in hospitality and tourism (Record no. 134074)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00656nam a2200193 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000013937 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231118s9999 xx 000 0 und d |
| 020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131708279 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PJB |
| 090 0# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | TX911.3.M3 . |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | S553 2008 |
| 100 00 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shoemaker, Stowe. |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing essentials in hospitality and tourism |
| Remainder of title | foundations and practices |
| Statement of responsibility, etc. | Stowe Shoemaker, Margaret Shaw |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Upper Saddle River, N.J. |
| Name of publisher, distributor, etc. | Pearson/Prentice Hall |
| Date of publication, distribution, etc. | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 611 p. |
| Other physical details | col. ill., col. maps |
| Dimensions | 28cm |
| 500 00 - GENERAL NOTE | |
| General note | Include Index |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Hospitality industry |
| General subdivision | Marketing |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tourism |
| General subdivision | Marketing |
| 700 00 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shaw, Margaret, |
| Titles and other words associated with a name | 1949- |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN | PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN | 08/01/2013 | 399.00 | TX911.3.M3 . S553 2008 | 0000038177 | 18/11/2023 | 399.00 | 18/11/2023 | Open Shelf |