Warp-speed branding (Record no. 119995)
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000 -LEADER | |
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fixed length control field | 00632nam a2200193 4500 |
001 - CONTROL NUMBER | |
control field | 0000009244 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 231118s9999 xx 000 0 und d |
020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0471295558 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | PJB |
090 0# - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.13.W548 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 1999 |
100 00 - MAIN ENTRY--PERSONAL NAME | |
Personal name | Winkler, Agnieszka |
245 00 - TITLE STATEMENT | |
Title | Warp-speed branding |
Remainder of title | The impact of technology on marketing |
Statement of responsibility, etc. | Agnieszka Winkler |
260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New york |
Name of publisher, distributor, etc. | John Wiley & Sons, Inc. |
Date of publication, distribution, etc. | 1999 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii, 227p. |
Other physical details | ill. |
Dimensions | 24cm. |
500 00 - GENERAL NOTE | |
General note | Includes Index |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Brand name products- |
General subdivision | Marketing- |
Chronological subdivision | Management |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | High Technology- |
General subdivision | Marketing |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing- |
General subdivision | Technological Innovations |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Book | PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN | PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN | 28/10/2009 | HF5415.13.W548 1999 | 0000023650 | 18/11/2023 | 18/11/2023 | Open Shelf |