Marketing Research (Record no. 108478)

MARC details
000 -LEADER
fixed length control field 00640nam a2200205 4500
001 - CONTROL NUMBER
control field 0000005405
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231118s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072830875
040 ## - CATALOGING SOURCE
Original cataloging agency Politeknik Johor Bahru
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2.
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) H258 2006
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
245 00 - TITLE STATEMENT
Title Marketing Research
Remainder of title within a changing environment
Statement of responsibility, etc. Joseph F. Hair, Robert P. Bush , David J. Ortinau
250 00 - EDITION STATEMENT
Edition statement 3rd. ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. McGraw-Hill/Irwin
Date of publication, distribution, etc. 2006
300 00 - PHYSICAL DESCRIPTION
Extent xxvii, 700p.
Dimensions 25cm.
500 00 - GENERAL NOTE
General note includes index : p.679 - 700
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name Bush, Robert P.
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name Ortinau, David J.
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 02/06/2008 650.20   HF5415.2. H258 2006 0000032372 18/11/2023 650.20 18/11/2023 Open Shelf