Relationship marketing for competitive advantage (Record no. 100120)

MARC details
000 -LEADER
fixed length control field 00763nam a2200241 4500
001 - CONTROL NUMBER
control field 0000002619
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231118s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750640170
040 ## - CATALOGING SOURCE
Original cataloging agency PJB
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.5.
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) R44 1995
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Payne, Adrian
245 00 - TITLE STATEMENT
Title Relationship marketing for competitive advantage
Remainder of title winning and keeping customers
Statement of responsibility, etc. Andrian Payne, Martin Christopher Moira Clerk And Helen Peck
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Butterworth-Heinemann
Date of publication, distribution, etc. 1995
300 00 - PHYSICAL DESCRIPTION
Extent x,304p.
Other physical details ill.
Dimensions 24cm.
500 00 - GENERAL NOTE
General note Includes index
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer satisfaction
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship marketing
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name Christopher, Martin
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name Clark, Moira
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name Pack, Helen
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 08/03/2007   HF5415.5. R44 1995 0000001385 18/11/2023 18/11/2023 Open Shelf
        Book PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN PERPUSTAKAAN POLITEKNIK IBRAHIM SULTAN 01/03/2010   HF5415.5. R44 1995 0000001384 18/11/2023 18/11/2023 Open Shelf