Principles of marketing / Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong.
Kotler, Philip
Principles of marketing / Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong. - Englewood Cliffs, N. J. Prentice-Hall 1999 - xxiii, 1031p. ill. 28cm.
Includes Index
0132622548
Kotler, Philip
Principles of marketing / Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong. - Englewood Cliffs, N. J. Prentice-Hall 1999 - xxiii, 1031p. ill. 28cm.
Includes Index
0132622548
Kotler, Philip